Downtown Petaluma · Wine shop + tapas bar

Distinctive, hard-to-find wines. Exceptional value.

A personal wine club built around bottles worth bringing home.

  • Short application
  • No payment today
  • Pickup in Petaluma
A lively afternoon inside Vine & Barrel, seen from behind the bar with neighbors gathered among the wine shelves
A neighborhood shop, in real life.
“The atmosphere is not stuffy—it’s got a relaxed community feel of people just trying great wine and enjoying each other’s company.”
Deanna D. · Read on Yelp
“Jason exposes his customers to incredible wines from around the world, all at reasonable prices, too.”
Jessie C. · Read on Tripadvisor

How the club works

Simple on purpose. Start with a few details, then talk with a real person.

Start your application
  1. Apply

    Tell us a little about yourself and the wine you enjoy. No payment is collected.

  2. Jason follows up

    Jason contacts you personally to talk through preferences and current club details.

  3. Pick up in Petaluma

    Your selections are collected at the shop—along with conversation and recommendations.

Red wine being poured into a glass beside food at the table

The selection

Picked for the table, not the trophy case.

Jason looks beyond familiar labels for wines with character, balance, and a reason to come back for another bottle.

The point is not to make wine more complicated. It is to help you find something distinctive, food-friendly, and genuinely worth what you paid.

What makes the club different

A second home

The club belongs to the shop—and the people in it.

Membership is a reason to return, ask questions, compare notes, and become part of a place that already feels familiar.

Pickup happens here in downtown Petaluma. There is no warehouse handoff and no shipment at the door—just a personal selection and an ongoing conversation.

Plan a visit
Photography plannedJason handing a bottle across the counter
Hero-alternative shot: eye-level, candid, with room beside the interaction for short copy. See the photography plan for the full brief.

Stay close to the shop.

Join the mailing list for shop news, bottle recommendations, and the occasional reason to come by.

For shop news and bottle recommendations. This currently opens your email app.

Find us downtown

Come in for a bottle. Stay for a glass.

122A Kentucky St.
Petaluma, CA 94952